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Northside Planning Council - NPC

FEED Marketing & Outreach Team – Aug 10, 2015 Agenda & Action

In attendance: Lauri Lee, Dave Bruns, Lisa Wiese, Kelly Warren, Dale Matthews, Abha Thakkar


1. Agenda Review & Minutes
2. Report from Kelly
3. What should our priorities be?
4. Who else should we invite to the table?


Decisions Made:
Our Priorities
– revise our logo and branding
– develop multilingual, multimedia marketing materials
– find ways to better tell our story and the stories of our users
– getting users’ products placed locally for sale
– have a presence at other events around the county
– one-to-one relationship-building with people in the local food system
– we are FEED ambassadors


Action Items:
– extend invitations for Marketing and Outreach Team to identified partners and stakeholders – all
– have FOC discuss whether we can do produce processing next year – Martee
– put up a board with user names in FEED – Martee/Adam
– follow up with Mallards – Dave Bruns
– FEED Kitchens name change to include “incubator”?  Vote at Board meeting on Wed – Lisa
– check about Spanish/Hmong translations – Kelly
– get FEED user representation on FOC & Outreach Team – Abha/Adam/Martee
– assigning user profiles to writers – Abha
– set up volunteer orientation about what FEED is – Adam/Abha/Martee
– set up tour training – Abha, Lauri, Kelly


Next Meeting:
     – Work on tag-line for logo
     – Invite Mary Ambrosavage to work on logo re-design
     – discuss setting up tours for specific groups
          – food instructors, food pantries, Dane County Food Coalition, Madison Herb Society


Northside Planning Council

The mission of the Northside Planning Council is to improve the quality of life and foster equity on the Northside through community organizing and economic development.

Our Major Initiatives

Northside Economic Development Coalition

Northside Economic Development Coalition